Search intent is a hot topic in SEO at the moment. Did you know, it could help boost your rankings AND increase your website conversions? In this article, SEO MCR or SEO Manchester will tell you how to harness Search Intent to increase your conversions and improve your rankings. Your website acts as a sales...Read More
Not sure whether your business should be investing in PPC or SEO? SEO MCR, pay per click agency Manchester, breaks them both down and provides you with some insight as to where they will fit into your marketing plan. As PPC specialists in Manchester, we often get asked: “Which is better: PPC or SEO?” Despite...Read More
The SEO world is all of a flutter at the moment – especially our Manchester SEO. Why? Well, Google just announced a series of updates to their core algorithm. Yes, a series. Not one, but two updates over the period of four weeks. What is a core algorithm? A core algorithm is the series of...Read More
What is paid advertising? How does paid advertising work? And most importantly, how can SEO MCR (a PPC Agency Manchester) make paid advertising work for you? In this article we are going to go back to basics on PPC, including budgets, bids, targeting and conversions. What is paid advertising? Paid advertising, or PPC, or pay...Read More
The COVID-19 pandemic has taken a huge toll on many businesses around the globe, with local businesses being particularly badly affected as they tend to rely hugely on local footfall. During the last twelve months, then, it has been more important than ever to have a solid local SEO Manchester strategy in order to be...Read More
User experience is the key to success for any website – you don’t need SEO agency to tell you that. What you may not know, however, is that in the past UX has been measured in a subjective way, and Google now wants to quantify it – which is where their Core Web Vitals come...Read More
Google Discover is the name given to the content feed that appears on Google’s mobile home page. As SEO Manchester we know it is automatically generated for you by Google and is based on your online activity in order to present you with a highly personalised feed based on the topics it believes you are...Read More
Back in May of last year (2020), Google announced that its search ranking algorithm would start to take user experience (UX) into account from this year (2021). This was an unusual move by them, as they very rarely give warnings about what is to come – and so it is something that we as a...Read More
As an online marketing agency Manchester, SEO is our bread and butter, after all, it is the most effective way to attract customers to your website – if it is used correctly! SEO is constantly changing and evolving, just look at how often Google announces it has updated its algorithm. It is worth our efforts...Read More
Retargeting and remarketing are terms which are used quite often in the conversations we have with our clients – we are PPC specialists Manchester after all. However, not everyone is clear as to what these words mean, and what the differences between them are – and this is really important stuff to know. Retargeting and...Read More