Retargeting and remarketing are terms which are used quite often in the conversations we have with our clients – we are PPC specialists Manchester after all. However, not everyone is clear as to what these words mean, and what the differences between them are – and this is really important stuff to know. Retargeting and […]

If you are a local business who is working with a PPC Agency Manchester then you will have no doubt heard about Local Service Ads (LSAs) – and if you haven’t then you need to change agencies! There has been a lot of buzz in the PPC Manchester world recently about Local Service Ads (LSAs), […]

In case you hadn’t realised, Google is in the process of rolling out mobile-first indexing (MFI). Originally, they were supposed to switch over to the mobile-first index in September this year (2020) but this has now been delayed until March 2021 – after all, it is a HUGE move and they have had a global […]

It is fair to see that most (if not all) businesses across the world have been affected in some way by the Coronavirus outbreak, and pay per click agency Manchester is no exception. Unless you are a seller of toilet roll, face masks, or hand sanitiser the impact of the COVID-19 virus on your PPC […]

The world is in the grip of COVID-19 at the moment, and more and more of our clients are turning to us to ask; ‘should we launch our new product, campaign, or content?’ And our answer is usually: 1) Don’t stop marketing2) Do stop self-marketing3) Don’t create only crisis content4) Show you’re helping COVID-19 has […]

Online marketing seems to focus on getting customers to click through to your website, but actually getting customers to call you can end up being more valuable to you. Even if a customer clicks through to your website, you may still have to call them to follow up on their interest, so why not use […]

Conferences and events offer you a great opportunity to market your business face-to-face. Maybe you’ve been asked to give a presentation or received an invite to a conference and you want to showcase a new service or product. However, you shouldn’t overlook the fact that as well as being a great face-to-face opportunity, events can […]

Dynamic Search Ad’s (DSA) are something that we use a lot here at SEO MCR, pay per click agency Manchester, as they have the potential for both high volume and high profit. However, in the wrong hands, they also have the potential for both cannibalising your budget and being a bit of a waste of […]

As a PPC agency Manchester we quite often sit down with our clients to get feedback on how happy they are with our relationship with them, and if there is anything we can do to make them happier. In this post we are going to share some of the things that we have spoken about […]

As a company offering website optimisation services in Manchester we talk about website architecture on a daily basis – and no, it has nothing to do with buildings! It is actually concerned with the technical aspects of designing your website, such as the navigation, and in this article, we will take a closer look at […]