Social media; it’s sloth of the Internet: something that’s not moving anywhere anytime soon. As a direct line to your customers, social media platforms can sky rocket your business at a low cost and with little risk. It’s not surprising that companies have benefitted immensely from it. Just take Eddie, the work experience student, who […]

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals with company loyalty and culture. Incorporating both sides dilutes the […]