WORK PLACEMENT: Social Media Executive

As a Social Media Executive, you will create and curate content to market a variety of brands across all social media channels, you will use analytics to inform decisions and drive execution to optimise budget and content.

  • Manage clients’ social media campaigns and day-to-day activities.
  • Engaging with online audiences, develop online brand positioning, writing editorial, and optimising content for separate social media channels.
  • Develop consistently engaging, creative, innovative content for regularly scheduled posts.
  • Design and deliver strategies that fit a client’s need.
  • Develop innovative campaign concepts alongside the Social Media Manager.
  • Design and implement paid social campaigns and evaluate results.
  • Develop and increase the size of an engaged community on behalf of clients’ brand.
  • Audit and analyse social media presences.

Personal Skills:

  • Knowledge and understanding of Facebook, Instagram, Twitter, YouTube, Pinterest, and LinkedIn
  • Excellent written and communication skills
  • Ability to learn new skills and technologies
  • Data analysis skills and analytical thinking
  • Creative development skills
  • Excellent organisational skills, strong work ethic, and a passion for social media
  • Knowledge of Photoshop, design, and/or video beneficial but not necessary
  • Experience with blogging/copywriting/journalism beneficial but not necessary